Seattle Institute President Paul Bindolillo talks retail on local NPR radio
December 8, 2010Retailers focus on the look, sound, layout and even smell of a store to create an environment to get you to buy. It begins with the window display designed to draw you in. What are the tricks of the trade? How have retailers had to step up their game in the face of online competition? Why do some stores make you want to buy and other stores make you want to walk out? What store designs work for you and which ones don't? Join the conversation: call 206.543.5869 or 800.289.5869 or email "The Conversation".
Guest(s)
Paul Biondolillo is president of the Retail Design Institute. He directs the EHS architecture and design firm and designs store displays.
Link: http://www.kuow.org/program.php?id=22047
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