Sao Paulo Brazil
June 25, 2009 2:14pmI was hosted by the Sao Paulo Chapter to speak at the ABF Expo last week.
It was an amzaing time, the food was fantastic, the retail frierce, and the culture was warm and welcoming. Most Importantly it's all about the football (soccer). It's the life blood of Brazilians.
The convention was for Potential Francisees to sign up with Franchisers. A industry that grew by 19% last year and is on track for 25% growth by the end of this year. prehaps there is a bubble in there somewhere, but it was great to see the growth of the middle class.
If you are ever headed down to Sao Paulo, reach out to the Chapter and attend one of there upcoming semianrs.
I hope to return soon.





